The Great Outdoors & Bach Life Expo (the Expo) brings together over 80 leading local and national suppliers of relevant products and services.  Located at Kennedy Park, Pauanui the Expo provides an open and relaxed environment for suppliers to promote, demonstrate, market and sell their products and/or services.  Vendors have the opportunity to build awareness of their brand and their database of potentially interested customers.

In order to maximise attendance there is no entry fee for visitors.  The Expo will run from 9am to 4pm.

During the summer peak, the population of Pauanui climbs to 15,000+ (20x its resident population).  Neighbouring Tairua (25 minutes by car or 5 minutes by ferry - which runs at least hourly during the summer peak) grows to 10,000+ (7x).

Pauanui is also an easy commute from Whangamata, Whitianga and the Thames Coast.  These holiday-makers represent families from Auckland, the Waikato and further afield whohave significant discretionary spending power and are likely to be early-adopters of new product developments.  There is a good mix of families, empty-nesters and retirees.

In general, visitors are in a relaxed mood and ready to shop.

Why participate?

  • unique marketing opportunity

  • over 10,000 visitors anticipated

  • visitors have significant discretionary spending power, are relaxed and ready to shop

  • low cost compared to mainstream shows and Expos

  • supporting a worthy cause! The Expo is a major fundraising activity for Hikuai School (the Organiser). 

Promoting the Expo

The Organiser will promote the Expo to ensure favourable visitor numbers on the day.  Specifically, the Expo will be advertised in the:

  • Radio Advertising on More FM and other local stations 
  • Pauanui Post (delivered to 670 email addresses and up to 1,000 hard copies distributed in Pauanui in the peak season)

  • Other local newspapers eg Coastal News (delivered on the east coast of the Coromandel from Whiritoa to Whitianga; circulation 7,525) and Hauraki Herald (which covers Thames, Paeroa, the Coromandel Peninsula, Hauraki Plains, Waihi and the Seabird Coast; circulation 30,000)

  • Thames Coromandel District Council seasonal publications

  • Destination Coromandel website

  • Eventfinder website

  • Pauanui and Tairua Information centres


  • Hikuai School newsletter and Facebook page

  • Flyers: 

    • distributed to info centres and shops around the Coromandel Peninsula

    • included in all rental folders for Richardsons Real Estate, who will also promote the event to their database;

    • distributed by Pauanui Supervalue to shoppers leading up to the event 

2017 GOExpo Flyer

[example of previous year's flyer]